The Inky Pinky Press is a little letterpress shop located in Salt Lake City, UT (or thereabouts). Take a look-see and if you are interested in seeing if I can print something for you, please contact me.

Saturday, September 29, 2012

We (heart/Utah) Trees

This post is print related, BUT not letterpress related.

Here are some ads that I have put together for the Utah Community Forestry Council. They are being published in the American Society of Consulting Arborist's newsletter The Consultant. I like combining trees and design, because they are my favorite things. 

Let's talk about why I like these designs. 

1) I am WAY into the shape of Utah looking like a heart when it is tipped. I have been wanting to use it for a LONG time. 

2) The first ad features spruce needles which are the state tree. 

3) The second ad features my arms. Yup, that's me. My husband (a professional photographer) took that photo a few days ago on our way in to work. It's much harder than you would expect to make symmetrical well shaped 'heart hands' around a fir tree.  Spruces have branches (or at least should) all the way to the ground, so you can't really do this shot with a spruce tree. Alas. 

3.5) I think my arms look buff! 

4) Also, I tried to keep the words to a minimum. Mission statement and website. Does it make you want to check out the website? I hope so. I think we will have a whole campaign around the we (heart/Utah) Trees. 

Do you like trees? Do you LOVE them? 

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